Category: Art 101

Yellow represents optimism, confidence, strong self-esteem, extraversion, emotional strength, friendliness, creativity

Yellow + the Alluring Romantic

As a natural free-spirit, you’re often motivated by the external world, embracing the unfamiliar and finding authenticity in emotional expression and feelings. You’re drawn to colors that mimic or relate to the natural colors of springtime — clean, clear and fresh. When deciding on the right shade of yellow in your color palette, look for bright, lemony hues with creamy undertones.

Your color sweet spot: clear, delicate, and warm, fresh colors. 

Did You Know

Based on a study conducted by psychologist-sociologist, and professor of communication theory, Eva Heller (Psychology of Color: how colors act on feelings and logic), Westerners view yellow as the color of ambivalence and contradiction. While often associated with optimism and amusement, yellow also conjures feelings associated with betrayal, duplicity, and jealousy. 

According to a 2000 survey, only 6 percent of respondents in Europe and America named yellow as their favorite color — compared with 45 percent for blue, 15 percent for green, 12 percent for red, and 10 percent for black. For 7 percent of respondents, yellow was their least favorite color. By contrast, yellow is favored in the far east, specifically in China where it is viewed as a color of virtue and nobility.

Physical Effects

Angela Wright, world-renowned expert and author of ‘The Beginners Guide to Colour Psychology’, contends that yellow’s wavelength is relatively long compared to other visible colors and is therefore emotionally stimulating. Psychologically, yellow is considered the strongest color — the right tones of yellow will uplift one’s self-esteem, confidence and optimism. Conversely, too much of the color can negatively impact one’s sense of well-being and foment intense feelings of fear and anxiety.

Color Trivia
  • In marketing, yellow represents optimism and youth
  • Yellow was one of the first colors used in prehistoric cave art
  • Egyptians used yellow extensively in tomb paintings
  • Some studies show that deep yellow tones cause babies to cry
  • Artist J.M.W. Turner was one of the first to utilize yellow to create moods and emotions in compositions
  • In China, yellow represented royalty (in Europe it was purple)
Posted on January 14, 2020
Blue represents intelligence, communication, trust, efficiency,
serenity, duty, logic, coolness, reflection and calm

Blue + the Defiant Contrarian

A natural problem solver and creative thinker, you have a gift for seeing the broader picture. You’re drawn to colors that mimic the natural patterns of winter — colors that are clear and strong with no subtleties. When deciding on the right shade of blue be sure to look for cooler hues that are either very light or very dark that contain blue in their mixing.

Your color sweet spot:  extremes — either very light or very dark and no midtones.

Did You Know

An artistic revolution occurred between the Medieval and Renaissance periods — influenced by new concepts of sovereignty, republic city-states, as well as emerging secular views of human nature regarding literature and art, artists began to paint the world as it was actually seen, with perspective, depth, shadows, and light originating from a single source. Where Medieval artists had used blue as a means for steering the visual gaze of a viewer towards the Virgin Mary, much like a modern day spotlight is employed, artists of the Renaissance attempted to create more harmonious relationships between colors. And thus began create the illusion of space on flat surfaces.

Sourced in Afghanistan, ultramarine was considered among the most sought after blue pigments of the Middle Ages. By the Renaissance, blue was associated with purity, and ultramarine was used in depictions of the Virgin Mary, where she was almost invariably depicted wearing ultramarine blue garments. The high price of the pigment, also meant that its use was appropriate in the case of a noble subjects. While blue was an expensive and prestigious color in European painting, it became a common color for clothing during the Renaissance. The rise of the color blue in fashion in the 12th and 13th centuries led to a blue dye industry in several cities, notably Amiens, Toulouse, and Erfurt.

Physical Effects

Angela Wright, world renowned expert and author of ‘The Beginners Guide to Colour Psychology’, asserts that blue is the color of the mind and is essentially a soothing color that impacts us mentally. For instance, blue in the right shades can lower the heart rate, improve mental clarity and inspire creativity. It also has the ability to instill confidence and trust. 

Strong blues will stimulate clear thought, while lighter, softer blues will calm the mind and aid in concentration. Blue is also considered the color of clear communication. However, it can be perceived as cold, unemotional and unfriendly.

Color Trivia
  • Blue can lower one’s pulse rate and body temperature
  • Blue is the color most preferred by men
  • Greeks believe that blue wards off “the evil eye”
  • 53% of the flags in the world contain blue
  • The Hindu god Krishna has blue skin
  • In China, shades of blue are described as shallow or deep instead of light or dark
  • Blue is for a baby girl; pink for a baby boy in Belgium.
  • “Prince Charming” is called “The Blue Prince” in Italy and Spain
Posted on October 31, 2019

Art 101: Terminology

The words of art are complex (and perhaps confounding), but not to fear! Your first lesson in Art 101 is here to help you recognize and contextualize common art terms, and thus vastly improve your score in Words With Friends (don’t quote us on that)! Get your learn on!

Juxtaposition – to compare or contrast

“The artist excels at juxtaposing the issues of modernity in her work.”

Pictorial Window – the flat surface the image is painted on

“Her painting focuses on explorations of the pictorial window and its relationship to space.”

Formulist Criticism – evaluating the composition or work

“The artist has a true grasp on the formulist qualities of his work.”

Aesthetics – to evaluate art & beauty of a work

“The aesthetics of the piece created an uproar at the opening.”

Posted on October 18, 2019

MLG Art 101: Your Pocket Art Encyclopedia

It is our mission to put you on your path towards discovery! With a well-founded understanding of the basics in art — art terminology, art history, art theory, and art period movement — you can feel purposed and assertive to explore and discover what you LOVE. Hence we present to you this blog series, Art 101: your comprehensive survey course in All Things Art.

Posted on October 17, 2019